a major profile of Loyd Auerbach (
visit the EAST BAY EXPRESSS
(conduct a search on “Auerbach” through their archives)
AUERBACH is Director of the Office of Paranormal Investigations and author
of A PARANORMAL CASEBOOK: Ghost Hunting
in the New Millennium, which hit the bookshelves
recounted some of his more interesting paranormal investigations on a two
audio-CD set called GHOST STORIES
(Michael Scott Studios, 2001). In
addition, he has a video lecture ("Exploring the Real-Life X-FILES: GHOSTS) and video seminar (with psychic Annette Martin). available. The seminar, GHOST HUNTING IN THE NEW
MILLENNIUM, is a 5-plus hour video seminar that also offers a test of one's
knowledge in order to become a part of the Office of Paranormal's referral
network. In 1999, he released the first videotape on "The Haunting of the
USS Hornet" (a haunted WWII era aircraft carrier in
He was a Consulting Editor & columnist for FATE Magazine, a 50+ year old national publication dealing with the “unexplained,” from the beginning of 1991 to the end of 2004.
He was President of the Psychic Entertainers Association (PEA) from 2001 – 2005. The PEA is an international organization of psychic entertainers (performers of including mentalism, bizarre magick, hypnotism, cold reading, and allied arts). He is immediate past President of the California Society for Psychical Study (repeating a run from 1988-92), and was 1989 President of Assembly 112 of the Society of American Magicians, making him the first parapsychologist to have actively served as an officer of both a psychical research group and a magicians’ organization. He has been one of the very few parapsychologists active in both psychical research and mentalists and magicians' organizations -- he's also served as Chairman of the San Francisco Bay Area magician/mentalist group Club 53.
In February 2005, Auerbach – along with HCH Institute in
Loyd Auerbach has been an Adjunct
Professor in Integral Studies (formerly Interdisciplinary Consciousness
He serves on the Advisory Board for the Rhine
Research Center in
A resident of an Eastbay community outside of
He continues to teach non-credit seminars in the Bay Area and other
locations, and is available for workshops and seminars in other parts of the
He is mainly represented on the college and university speaking circuit around the country by Wolfman Productions for the Halloween Season.
He is also available for appearances at Ghost Hunting, and Paranormal, Metaphysical and Science Fiction and Comic Book Conventions, Conferences and events.
He was Public Information and Media Consultant to the American Society for Psychical Research (http://www.aspr.com) in New York City from 1982 through mid-1983. There he acted as a spokesperson and as an intermediary to facilitate communication between the media and the parapsychological community. He is still a member of that organization, an associate member of the Parapsychological Association (http://www.parapsych.org), and a corresponding member of the Society for Scientific Exploration (http://www.scientificexploration.org).
For three decades, he has been investigating cases of reported paranormal phenomena, helping people understand what may (or may not) be going on in their lives. In 1989, he founded the Office of Paranormal Investigations, a group for people to call when they believe they have a psychic or paranormal experience or disturbance, and a resource center for Media, businesspeople, scientists, law enforcement agencies, attorneys and other parapsychologists. While most of O.P.I.'s investigations are in Northern California, the group has investigators in many other areas of the country.
Auerbach is very interested and concerned with media portrayals of the
phenomena and the science of Parapsychology. He has been a consultant to
various television producers and writers in the United States, Japan, and Great
Britain, providing both scientific and creative input, as well as help in
promotion. Most recently he has been involved with shows for the History
Channel, the Travel Channel, KGO-TV, the
Besides his media work and consulting with other parapsychologists, Auerbach also consults with other professionals. For example, in 1984, he was called in as an expert witness in a San Francisco homicide trial, his testimony dealing with psychic phenomena and the anthropology of belief in the supernatural. He has consulted with other attorneys and law enforcement officials since then.
His speaking and media expertise is often brought into play as a media
and public speaking coach for authors, executives and other businesspeople. He
has taught a Media & Presentation Skills course annually at
Loyd Auerbach is an accomplished Mentalist and Psychic Entertainer, performing mainly for private parties, corporations, and at colleges and restaurants as PROFESSOR PARANORMAL. His knowledge and interest in magic began while he was a graduate student, through a course he took intended to introduce the would-be researchers to the methods of phony psychics. He has since taught that same course a number of times. As mentioned above, he was President of the Psychic Entertainers Association for four one-year terms, from 2001-2005. He received a credit as a "Creative Consultant" to the MAGIC OF DAVID COPPERFIELD X: THE BERMUDA TRIANGLE (CBS 1988).
His work as a psychic entertainer has expanded since late 1991 to include a new version of an old idea. SEANCE FICTION THEATER presents a form of what has been called "spirit theater," entertainment in the vein of spiritualist séances, though he often performs it with tongue planted firmly in cheek, and even occasionally as a comedy séance (the latter with performer Madame Molotova, "the Flamboyant Russian Clairvoyant"; www.madamemolotova.com). This show is available for groups of 4 to 150 people, though the show for 50-150 people is different than the one for smaller audiences.
While he loves his séance show, his main focus is performing for small, intimate groups (dinner parties, and the like) and his one-man show for the corporate, association and college markets, "Professor Paranormal's Psychic Mind Theater!"
Loyd Auerbach's media exposure includes many prominent appearances on paranormal-related programs for the Discovery Channel, the Travel Channel, The Learning Channel, A&E, the History Channel, the Sci Fi Channel and TechTV. He was Series Consultant for the initial series of America's Most Haunted Places for the Travel Channel. He was frequently seen on Sightings, and has had other national exposure on Criss Angel: MindFreak, Larry King Live, the Today Show, Unsolved Mysteries, Oprah, Popular Mechanics for Kids, The New Edge, The Next Step, The Joan Rivers Show, Hard Copy, Evening Magazine, The Late Show, PM Magazine, Hour Magazine, Strange Universe, in publications such as DISNEY ADVENTURES, INTUITION, OMNI and GANNETT NEWS SERVICE, on ABC TALKRADIO, and in the ASSOCIATED PRESS, among others; Bay Area appearances & interviews with KGO RADIO and TV, KPIX-TV, KTVU TV, KHBK TV, KCBS RADIO, KRON TV, the OAKLAND TRIBUNE, THE SAN JOSE MERCURY NEWS, THE SAN FRANCISCO CHRONICLE and EXAMINER, THE CONTRA COSTA TIMES; New York appearances on many television and radio talk and news shows; and interviews in the NEW YORK TIMES and LOS ANGELES TIMES. His is a familiar name around the nation as he has been interviewed on television, radio and in print all over the U.S. (and in Canada). During October of each year, he is generally interviewed by 30-50 radio stations all over, and is often featured on national and local television. He has also gained recognition in Japan, having been featured in six television specials in 1991-94 on Tokyo Broadcasting System, the most recent shot in the Australian outback. A feature article about him appeared in Southwest Airlines magazine SPIRIT in March, 1998, and a more recent extensive cover feature appeared in the East Bay Express in February, 2003 (go to this url on the web: http://www.eastbayexpress.com and search on his name ).
A few of his more recent appearances include a segment on the A&E special Mediums: They See Dead People, two episodes of LivingTV’s Dead Famous and participation in their three day Dead Famous Live broadcast from Los Angeles in November, 2005, season one of Criss Angel: MindFreak, and the History Channel’s specials Voodoo Secrets (2005) and Vampire Secrets (2006).
On the “offbeat” side, in May of 1993, hse took David Letterman on a walk through a haunted house, which was broadcast on Late Night with David Letterman (NBC). He worked on-camera and as Associate Producer for a TV pilot for a series called Haunted America with Abbitt-Prest Productions, and as a field director for Mysterious Forces Beyond and Strange Universe. Finally, he co-produced the first in a proposed series of investigation videos about haunted locations, THE HAUNTING OF THE USS HORNET (1999), focusing on the ghostly experiences aboard a retired naval aircraft carrier.
Loyd Auerbach, M.S., is available as a consultant and lecturer, or for interviews and of course as Professor Paranormal for his psychic entertainment or séance performances. He can be reached through the Office of Paranormal Investigations at (415) 249-9275.
To reach him by e-mail, contact him at firstname.lastname@example.org .
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